Pre-Launch – Product & Delivery

Area Task Description Due by Status Owner Reference / Link Sign-off
Product Feature definition Define scope, requirements, and expected behavior of the feature
Engineering Engineering readiness Code complete, reviewed, tested, and ready for deployment
UX/UI UX/UI finalized User flows, designs, and edge cases reviewed and approved
QA Quality assurance Functional and non-functional testing completed
Operations Operations readiness Operational processes defined and validated
Platform Platform alignment Platform standards met, dependencies reviewed, approvals in place
Legal / Security Compliance check Legal, security, and compliance requirements validated
Documentation Product documentation Technical and non-technical documentation prepared

Systems & Databases

Area Task Description Due by Status Owner Reference / Link Sign-off
Infrastructure Infrastructure readiness Servers, environments, capacity, monitoring validated
Data Data setup Data models, migrations, access, and retention checked
Integrations System dependencies All connected systems and dependencies identified and aligned

Commercial & Success Definition

Area Task Description Due by Status Owner Reference / Link Sign-off
Finance Budget approval Budget approved and allocated
Finance Maintenance funding Funding model for future maintenance clarified
Commercial Pricing / cross-charge Pricing or cross-charge model defined (if applicable)
Strategy OKRs & KPIs Success metrics and OKRs defined
Strategy Success definition Clear definition of what success looks like post-launch

Change Management

Area Task Description Due by Status Owner Reference / Link Sign-off
Change Risk assessment Risks identified and documented
Change Documentation Required change documentation prepared
Change Change requests Change requests raised
Change Approvals All required approvals completed

People & Operations

Area Task Description Due by Status Owner Reference / Link Sign-off
Stakeholders Stakeholder updates Stakeholders informed and aligned
Leadership Leadership update Leadership communication completed
Users Product demos Demos conducted and early feedback collected
Operations Operations training Operations team trained
Operations Runbooks Troubleshooting guides and runbooks prepared

Go-to-Market (Internal)

Area Task Description Due by Status Owner Reference / Link Sign-off
Launch Launch timeline Launch timeline defined and shared
Communication User-facing content User-facing pages, docs, or announcements ready
Positioning Product positioning Clear internal positioning and messaging
Support Support paths Support channels and contact paths defined

Launch